Unlock Customer Intelligence
The all-in-one platform to transform your customer data into growth, engagement, and results.
How It WorksGet actionable, secure customer AI in four simple steps
Define objectives and securely share data
BlastPoint begins every partnership by defining objectives. We work with teams to identify and securely share internal data, clean it as needed, and enrich it with relevant external datasets that directly support their objectives.
Objective-driven, AI-enabled data analysis
Our proprietary system makes hidden data patterns visible, generating propensity models that indicate the likelihood of customers taking specific actions. Customers with the highest propensity are the right ones to target to achieve objectives.
Access customer intelligence through our platform
We make insights from data analysis easy to access and understand through our Customer Intelligence Platform. Within one app, business users can visually explore data, create and compare customer segments, locate data hotspots on the map, and view data at the rooftop level.
Activate insights to achieve data-driven results
With AI-powered insights at the ready, business users can identify the right customers to target at the right time through the right channels to achieve objectives. Our partners have increased digital engagement by up to 1000%, saved $1.3M, and boosted program participation by more than 50%.
1000% Engagement IncreaseWe do the dirty work so you can focus on getting results.
Your internal data doesn't need to be in pristine condition to be useful. We've developed processes and technology to accelerate your industry's data onboarding needs.
Powerful FeaturesBuilt for Growth
Discover how BlastPoint's comprehensive suite of tools can transform your customer data into actionable insights.
A.I.-Driven Segmentation & Personas
Learn how BlastPoint's data-rich, predictive customer segmentation helps business teams understand customer motivations and meet objectives.
- 360-degree customer views
- Predictive segmentation
- External data integration
- Precision targeting
Customer Engagement Optimization
Acquire more customers and keep them for life by meeting them where they are. Optimize channels for more effective targeting & outreach.
- Multi-channel optimization
- Personalized experiences
- Process integration
- Tech stack compatibility
Sustainability Solutions
Help your company and the planet thrive with customer intelligence solutions for smart EV planning & adoption, energy efficiency products, and more.
- EV planning & adoption
- Energy efficiency
- C&I Lighting solutions
- Green initiatives
Billing & Collections Optimization
Meet and surpass benchmarks by enrolling more customers in programs, assessing customer risk, and predicting customer payment patterns.
- Program enrollment
- Risk assessment
- Payment prediction
- Revenue optimization
Market Entry Planning
Launch a new product, service, or program fueled by customer intelligence. Segment markets, estimate SOM and prioritize locations for business expansion.
- Market segmentation
- SOM estimation
- Location prioritization
- Expansion strategy
Custom Solutions
We work with companies to create custom intelligence based on specific business objectives. Get in touch to request a consultation.
- Tailored solutions
- Business objective focus
- Expert consultation
- Flexible implementation
What Our Clients Say
Real results from real customers using BlastPoint.
“BlastPoint helped us increase digital engagement by 1000% and save $1.3M in just one year.”
“We surpassed our program KPIs and improved customer satisfaction across the board.”
“The segmentation tools are best-in-class. We uncovered new revenue streams we never knew existed.”
Ready to Transform Your Customer Data?
Join thousands of businesses already using BlastPoint to drive growth and customer success.